There is no doubt in my mind that the quality of love is the #1 quality that God would like to get worked into our souls and personalities. Even nonbelievers, atheists and agnostics can see the Power of Love and how it has the ability to change people and change lives when it is properly walked out and handled.
Hollywood has made tons of movies just on the power of love - especially the special love that occurs between a man and woman in a romantic relationship. Even hard, tough grown men can be brought to tears when watching a real well made movie made about the power of love.
The quality of love is truly universal - as it literally transcends peoples, nations and religions. Love is truly the universal language of this world and people from all different walks of life recognize it for what it truly is and understand the power that is in it.
Then when you read and study the Bible - you see the major emphasis God the Father is placing on it when He tells all of us that He wants us to love Him, to love ourselves and to love one another.